Providing users with a good customer experience online does not need privacy invasive measurements including “PII” but it does require user recognition and behavior on our digital platforms. It is not in the users best interest not to measure anything online, it just needs to be done the right way.
With TraceDock, you will stay in full control of the data you forward to your analytics platforms.
No data is stored by TraceDock but forwarded to the platforms you desire, via our servers.
With TraceDock you can limit, scramble or anonymise the data you forward, to stay GDPR compliant.