Tracking prevention x data driven marketing

Learn more about the consequences of tracking prevention for performance marketers regarding CRO, advertising and analytics.

And gain practical insights into what you can do now to solve it.

DDMA Digital Talk: "Let's face the third-party cookieless world together."

For performance marketers, tracking prevention has a huge impact on these 3 areas:

  • CRO for user experience optimization
  • Attribution modelling for advertising
  • Analytics for advertising

During this presentation, Boris discussed the consequences of tracking prevention and he gave practical insights into what you can do to solve it.

Download the full presentation here

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